1.
Bravo R, Buil I, Chernatony L de, Martínez E. Brand identity management and corporate social responsibility: an analysis from employees’ perspective in the banking sector. JBEM [Internet]. 2017Apr.21 [cited 2024Dec.4];18(2):241-57. Available from: https://jcem.vgtu.lt/index.php/JBEM/article/view/1171